Solutions for rights holders

in sport

Increasing value for sports' rights holders

With the increasing investment from broadcasters and the growth of fanbases around the world, the necessity for clubs, federations, teams and venues to understand their value proposition has never been greater.

Whether you want to attract new sponsors or retain and grow sponsorship investment, understand better the value delivered across multi-media channels or to grow and engage with your fan base, Nielsen Sports’ connected solutions can help.

 

By utilising our global network of experts and suite of industry leading solutions, Nielsen Sports provides a truly integrated approach for rights holders, making it the trusted advisor in sports intelligence.

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Successful sponsorship

UNDERSTANDING THE VALUE DELIVERED ACROSS MULTI-MEDIA CHANNELS

Fragmented media market
Demonstrating global value
Tangible and intangible valuation

RETAINING AND GROWING SPONSOR INVESTMENTS

Understanding the market
Sponsor impact
Partner satisfaction and servicing

ATTRACTING NEW SPONSORS

Sales story
Category intelligence
Brand amplification

GROWING AND ENGAGING THE FAN BASE

Fan segmentation
Fan experience
Social media strategy

Connected through the industry's first full service portfolio