„Den Aufsteigern winken Mehreinnahmen von 50 Prozent“
April 30, 2018
Die Fußballklubs der Bundesliga und 2. Bundesliga stecken im Saisonendspurt. Während der FC Bayern München in der Bundesliga bereits als Deutscher…
Commercial Trends in Sports 2018
April 26, 2018
COMMERCIAL TRENDS IN SPORTS 2018 We are at a time of unprecedented commercial opportunity in global sports. Barriers to entry have never been lower.…
Perspectives: Social Media and Sponsorship
April 25, 2018
Max Barnett, Senior Vice President - Global Head of Digital Digital has a growing share of total media investment for global brands, and rightfully…
Energised By Sponsorship?
April 23, 2018
Mark Cornish, Senior Consultant - Brands It is often the case that we follow sponsorship trends by sector such as sports, music, arts, culture and…
Slap Shots and Sponsorship: NHL by the Numbers
April 23, 2018
The National Hockey League (NHL) had plenty to celebrate in the 2017-18 season, including a 100th birthday and the first expansion team in more than…
Millenials, Nativos Digitales y Deporte 2018
April 19, 2018
En pocos años, Internet ha pasado a ser parte indispensable de nuestro día a día. Las herramientas de ocio y de trabajo han evolucionado gracias a la…
Bring on Birmingham 2022
April 17, 2018
Not everything went to plan in Australia but the Commonwealth Games took a step forward on the Gold Coast. It provided a high profile competitive…
Die Entwicklung der Golf-Szene in Deutschland
April 16, 2018
Wohin entwickelt sich der Golfsport in Deutschland? Dieser Frage geht das Branchenmagazin SPONSORs in der April-Ausgabe nach. Nielsen-Sports-Experte…
The Grand National among the most watched TV events on the planet
April 13, 2018
The Grand National, the annual and most infamous horserace event, based on 2017’s sporting calendar, it is the most watched UK sports programme based…
Formel 1 schaltet in den nächsten Gang
April 12, 2018
Unter neuem Besitzer zu altem Erfolg? Die Motorsportserie Formel 1 gibt sich unter dem neuen Eigentümer Liberty Media jedenfalls alle Mühe, bei den…
- 1
- 2