Through our global network and the ongoing monitoring of the sponsorship market, we are able to provide best practice examples of sponsorship activation measures referring to specific objectives, industries, sports or markets.

Besides the best practice examples that give you new ideas for your own activation, we can also track and analyse the concrete activation activities of your competitors and other relevant brands.

Key insights

  • Activation analysis of relevant sponsors, e.g. competitors, including figures to prove the success of a campaign
  • Best practices and international input
  • Evaluation of success factors and transfer potential
  • Ideas and learnings for your own activation


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