Detailed report in English, including graphics, expert assessment of results and case studies. Delivered in PDF format (42 pages). Also available: special edition with additional contents (64 pages).
You can find the special edition of the Global Naming Rights Report 2015 here.
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Repucom’s first-ever Global Naming Rights Report 2015 delivers data, facts and expertise on the sponsorship tool naming rights of stadia/arenas in various global key markets. Besides the European football market, other fields of investigation for this qualitative comparison are the Major Leagues in USA/Canada, Baseball/Football in Japan and the Australian Football League in Australia.
See the special edition of the Global Naming Rights Report 2015 for additional features.