Privacy Statement


Effective Date: May 2018

Nielsen cares about your privacy and wants you to be familiar with how we collect, use, and disclose data. This Privacy Notice covers the collection and use of information for this website (“this Site”). The practices described in this Privacy Notice are undertaken by the Nielsen Sports entities operating together around the world. More information about the Nielsen group of companies can be found here. As the controller of the personal data that you provide us or that we collect or process in connection with this Site, we are committed to protecting your privacy. By using this Site, you are subject to the terms and conditions of this Privacy Notice.


Data Collected Automatically. We automatically collect certain data when you visit this Site, including type and version of the browser you used to access the Site; data about your device such as your operating system; the web page you visited immediately prior to visiting this Site; your Internet Protocol (IP) address; the date and time of your visit; and data collected through cookies, pixel tags and other similar technologies.

Subscribing  to Our Newsletter. You can sign up on the Site to receive our email newsletter, in which we inform you of all the news concerning our latest offers. When signing up, we ask that you provide the country or region where you are located, first name, surname, email address, and company name. We will also collect your IP address and timestamp to verify the registration. After you submit your request to receive our email newsletter, you will receive an email acknowledging your request with a link for you to confirm that you would like to be added to the newsletter mailing list. You will receive our Newsletter by email, sent to the address that you provide. If you no longer wish to receive our newsletter, there is an “unsubscribe” link at the end of each newsletter which you can click on to cancel the newsletter at any time and be removed from our email marketing database.

Contact Us Form. When you contact us via our web form, we ask you to provide your first name and surname, your e-mail address, telephone number, company, job title, and the content of your query. We will collect this information in order to respond to your queries.

Pixel tags, web beacons, clear GIFs, and other similar technologies. We may use these technologies in connection with some pages on this Site to: track the actions of Site users; compile statistics about Site usage and associate non-identifiable demographic and preference data with device-related data (for example, cookie IDs). JavaScript is used to deliver the content of this Site. If you do not want to allow JavaScript to run on your device you can block it in your browser settings. However, this may impact your ability to use and view the content of this Site.


Cookies. This Site uses cookies. Cookies are small text files which your browser stores to make the use of a website simpler, more effective and meaningful. This Site may use session cookies (which expire when you close your browser) and persistent cookies (which remain on your device after you close your browser until you delete them or they expire). We use cookies for security purposes, to help you navigate this Site, to display information more effectively, and to better serve you with tailored information on this Site. We also use cookies to gather statistical information about how visitors use this Site in order to continually improve its design and functions. If you do not want data to be collected from your device via cookies, most browsers have a setting that allows you to decline the use of cookies. Some features of this Site may not work properly if you decline the use of cookies. To learn more about cookies, please visit

Website Analytics. We use website analytics tools like Google Analytics to improve and optimise our Site to provide the most relevant and up to date content for our visitors. These tools use cookies or other gather information about how you interact with the Site, the pages you visit, the date and time of your visit, and information about your web browser and device’s operating system.  

Google Analytics. This Site uses Google Analytics, which uses cookies to collect data about the number of visitors on the Site, the web page that referred visitors to this Site, and the pages that visitors view while on this Site. Google Analytics uses persistent cookies. To opt out of being tracked by Google Analytics across all websites, please visit:

Social Media Plugins. Certain pages of this Site may contain social-media plugins, in particular, Facebook’s “like” button, Google’s “+1” button, and Twitter’s share or publish button. If you visit a webpage on our Site which contains an integrated social plugin, your browser will establish a direct connection with the operator of the social plugin to allow the operator to directly transmit the content of the plugin to your browser. Through the integration of the plugins, the plugin operators are able to determine that you have retrieved the corresponding webpage of our Site. We do not have any influence on the scope of the data that Facebook, Google, or Twitter collects on the basis of such plugins. If you are logged on to any of the above platforms with your personal user account during your visit to this Site, the respective platform will be able to assign the your visit to this Site with your user account. If you would like to prevent such transmission of data, please log out of your social media accounts before visiting this Site. For more information about social media plugins, please review:

Pixel tags, web beacons, clear GIFs, and other similar technologies. We may use these technologies in connection with some pages on this Site to: track the actions of Site users; compile statistics about Site usage and associate non-identifiable demographic and preference data with device-related data (for example, cookie IDs). JavaScript is used to deliver the content of this Site. If you do not want to allow JavaScript to run on your device you can block it in your browser settings. However, this may impact your ability to use and view the content of this Site.


In addition to the ways we use your data as described in this Notice, we may also use the data you provide us:

  • To respond to your questions and requests.
  • To send you information about this Site; changes to our terms, conditions, and policies; and/or other administrative information.
  • To send you commercial communications that we believe may be of interest to you (unless you choose not to receive).
  • For our internal business purpose, such as data analysis, audits, developing new products, improving this Site and/or our services, identifying usage trends and determining the effectiveness of our communications.
  • For the purpose of processing and billing for the services for which you contracted or for other purposes linked to this Site such as responding to a contact query of yours or sending you the newsletter.

Data protection laws in certain jurisdictions require that we only collect and process personal data where we have a lawful basis. We will process your personal data for as long as we have a relevant legal basis to do so. Generally, this is in order to provide you with the contractual services you have requested from Nielsen Sports (contractual necessity), or if you have provided us with consent to process your data for other purposes.

Where we process your information under the legal basis of legitimate interests, we make sure our activity is appropriately balanced by strong privacy protections designed to minimize the risks to data subjects.


In connection with one or more of the purposes outlined above, we may disclose your data to:

  • Other members of the Nielsen group of companies for the purposes described in this Privacy Notice.
  • Third parties that provide services to us, such as (but not limited to) website hosting, data analysis, infrastructure, IT services, customer service, billing, email delivery, and auditing.
  • Relevant third parties as part of a corporate transactions, such as a reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets, or stock (including in connection with any bankruptcy or similar proceeding).
  • Other third parties as we believe to be necessary or appropriate: (a) under applicable law; (b) to comply with legal process; (c) to enforce our terms and conditions; (d) to protect our operations or those of any of our affiliates; (e) to protect our rights, privacy, safety, or property, and/or those of our affiliates, you, or others; and (f) to allow us to pursue available remedies or limit the damages that we may sustain.

We will not share or sell your information with third parties in order to allow them to contact you for advertising purposes, unless you have asked us to do so.


This Privacy Notice does not address, and we are not responsible for, the privacy practices of any third parties, including those that operate sites to which this Site links. The inclusion of a link on this Site does not imply that we or our affiliates endorse the practices of the linked site.


We make use of appropriate technical and organisational safety measures to protect your personal data under our control. Unfortunately, no data transmission over the internet or data storage system can be guaranteed to be 100% secure. If you feel that the security of any data that we hold about you, has been compromised, please immediately notify us of the problem by contacting us in accordance with the “Contacting Us” section below.


If you no longer want to receive electronic newsletters or marketing communications from us, you can click on the “unsubscribe” link at the bottom of each communication or contact us and request to be removed from our email marketing database. Please note that if you do opt-out of receiving marketing-related messages from us, we may still send you important administrative messages as part of your ongoing use of our services.

You have rights in relation to the personal data that we hold about you. If you wish to review the contact data or other information that we hold about you, want to have the information corrected, have it deleted, suppressed, otherwise limit our use of your data, or have any further questions about how we use your personal data, please contact us via email at If you contact us as described above, we will make reasonable efforts to identify any data relating to you in order to act on your request. Please note that your request must relate to you or another person you have the authority to act upon. We will require a confirmation of your identification prior to providing information about the data we hold. If you are unable to provide sufficient information to prove your identification, we reserve the right to refuse your request for access to personal data.


We will retain your personal data only for those periods necessary to fulfill the various purposes outlined in this Privacy Notice unless a longer retention period is required by law.


The Site is not intended for children under the age of thirteen (13), and we request that children not provide personal information through the Site. If we become aware that we have collected personal information from a child under the age of 13, we will delete that information from our records.


The information you provide or the data we collect via this Site may be stored and processed in any country where we or our service providers operate and/or have facilities. As a result, your personal data may be transferred to countries or regions without data protection or privacy laws similar to those in effect in your home country. In such cases, we will ensure that there are adequate safeguards in place to protect your personal data. To see a list of countries to which we may transfer your personal data, please click here.


We ask that you not send or post on this Site any sensitive personal data (e.g., information related to racial or ethnic origin, political opinions, religious or other beliefs, health, criminal background, trade union membership, or government-issued identification numbers). If we do receive any sensitive personal data about you, we will, where necessary, obtain your explicit consent to collect and use such information in accordance with applicable law.


We may make changes to this Privacy Notice from time to time. The “Effective Date” noted at the top of this page shows when this Privacy Notice was last revised. Any changes will become effective when we post the revised Privacy Notice on this Site. Your use of this Site is subject to the terms of the Privacy Notice in effect at the time of your visit.


After reading this Privacy Notice, if you still have questions about our privacy practices, or wish to contact our EU Data Protection Officer please contact us via email at  You can also send us a letter at the following addresses:


From EU Countries:

Attn: Legal Dept.

Nielsen, Nielsen House

Oxford Business Park South, John Smith Drive

Oxford, Oxfordshire, OX4 2WB


From Other Countries:


85 Broad Street

New York, NY 10004



We are also happy to answer any other questions you may have about our products, services, or Nielsen Sports more generally. For general business inquiries, please just contact us using the Contact Us form.