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Sports gambling: tendencies of fans
May 29, 2018On Monday May 14, 2018 the United States Supreme Court made a landmark decision which opened the door to...
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Perspectives: 2018 World Cup Roster Announcements
May 21, 2018With the World Cup in Russia drawing closer, the date for official roster announcements came and went with fanfare....
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The Impact of Hospitality on Today’s Consumer
May 17, 2018In the UK, more than 700 companies employ 2.9 million people in the hospitality industry, and according to UKHospitality,...
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Women’s Sport and the Opportunities on the Horizon
May 16, 2018Jon Long, Nielsen Sports’ Managing Director, UK&I talks with the BBC about the ever-growing opportunity brought by women in...
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The NBA’s Growing Popularity Scores Wins for Sponsors
May 9, 2018The NBA is growing in popularity, with the number of fans in the U.S. up 4% year over year...