50 Most Marketable Athletes

This year’s SportsPro 50 Most Marketable (50MM) Athletes list is fully powered by Nielsen’s proprietary methodology for assessing athlete…

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World Athletics Appoints Nielsen as Official Research Supplier

World Athletics has selected Nielsen, the global leader in sports intelligence, media measurement and research, as its Official Supplier of Consumer…

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SPOBIS Klima-Index powered by Nielsen Sports

Marktindex für das Sportbusiness Hamburg / Köln, 14. September 2020 – Jedes zweite Unternehmen im Sportbusiness bewertet die aktuelle…

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Nielsen Fan Insights Expands Coverage in Asia, Makes Fan Behavior Data Available for 26 Markets Worldwide

New Crosstab feature also gives rights holders, teams and brands flexibility to compare fandom characteristics across sports, teams or countries……

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Virtual relay: The London Black Women’s Project

At Nielsen Sports UK we want to ensure that the BLM movement firmly stays as a topic of conversation within the company. This is why we have decided…

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