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The Esports Playbook: Asia – Maximizing Investment Through Understanding The Fans
January 25, 2018As the origin of esports, Asia remains a very important region for the industry as a whole. While gaming...
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How Celebs and Brands Can Get in the Game with Gen Z
November 8, 2017Much has been said about Millennials, Generation X and Baby Boomers, but what about Generation Z? When it comes...
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Nielsen Sports UK – The Hot Topics
November 2, 2017Over the past 10 months, we’ve observed, analysed and investigated a selection of key industry themes that have helped...
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Rugby Union – the numbers game
September 1, 2017Autumn is here! Fresh from a pulsating Lions series in New Zealand and last weekend’s enthralling climax to the...