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Covid-19’s Impact on Sport Media Rights and the Commercial Sport Landscape

Aug 3, 2020

Digital Sport’s Rupert Pratt and Thomas Smith recently sat down with Nielsen Sports Managing Director for the UK & Ireland, Spencer Nolan, to discuss Covid-19’s impact on sport media rights and the commercial sport landscape. With the news that fans won’t be present at live events until October at the earliest, and even then, with a reduced capacity, Nolan believes that understanding the remote fan is key to surviving...
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